Founded in 2010, the company offers cloud-based telephony products. The digital marketing team was able to generate about 50 leads/day and their main online channels were both organic and paid search
Reduced from $120 to $95
CTR and Conversion Rate
Maintained at 5 % and 8%, respectively
Leads to Sales Ratio
Founded in 2010, the company offers cloud-based telephony products. Its digital marketing team generated 50 leads per day from paid search (SEM) campaigns, primarily AdWords, and organic channels.
The company's sales team consisted of 20 members. Half the team covered leads from within the organization. The others covered leads generated by AdWords.
Our marketing team reviewed the client’s business, needing one week to understand it and how the company ran its AdWords campaign. The following improvements were made:
Our review and the improvements made yielded the following results:
Drop your details here.